Farm+homestay, the wind is coming!

Sharing and leisure have become mainstream, connecting a bridge – homestays – to an unknown countryside.The biggest highlight of homestays is that they can connect cities and rural areas, illuminate another world, and explore the beauty of traditional agriculture.Nowadays, “urban leisure consumption+rural tourism and health care” constitute the “two wings” of the growth in peripheral tourism consumption.Especially in the year of repeated outbreaks, the alert has not yet been lifted and normalization is still needed. People’s leisure travel, more inclined towards rural farms and homestays that are close to nature, has become a safe and comfortable choice for more people.In fact, a homestay is a connecting bridge that brings the best things from the countryside into the city, attracts people from the city to the countryside, and makes rural revitalization possible.Rural revitalization needs to be comprehensively promoted, and rural homestays have become an important driving force.82.pngIn the next 5 years, there are two major upgrading directions for rural homestaysWith the continuous upgrading of residents’ consumption structure and increasing demand for high-end, diversified, and personalized consumption, how can we create rural accommodation products with aesthetics, emotions, and warmth?Among them, there are two major upgrade directions:1. Develop comprehensively and create a rural homestay vacation complex. A homestay can become a tourist destination, creating a national level rural countryside luxury homestay leisure vacation tourism destination.2. Personalized development, precise theme positioning, and creating unique experiences.Only by understanding the future development trends in the early stage can we seize opportunities and showcase our skills.Overall, in the early planning and design of rural homestays, it is necessary to combine the local climate and environment, and create an immersive accommodation experience that is close to nature as the biggest goal of the design.Overall, this is more conducive to the development of “rural tourism+rural health”, and unintentionally opened the window of “agricultural real estate”. A new trend of “farm+homestay” is about to emerge.Whether to follow suit and introduce relevant policies across the country can only be seen and seen.Based on agriculture, developing rural homestays and cross-border integration are importantPeasantism has continued in China for thousands of years, laying the foundation for Chinese civilization to become the only ancient civilization on Earth that has never been interrupted.Planning and design should consider health preservation, and write the words’ health preservation ‘well. Nowadays, more and more people are paying attention to health and wellness, especially urban residents who have been living in the city for a long time. Their fast-paced work and life are too tense, and they most hope to go to leisure farms for relaxation during weekends, eat green agricultural products or farmhouse meals, inhale fresh air, regulate their stomachs, adjust their mood, and have a beautiful environment. They can sleep one or two nights, which is actually the requirement of wellness.Farm+homestay, transforming characteristic agricultural products into gifts, transforming private houses into homestays, and allowing more farmers to find employment nearby, allowing them to sell agricultural funds, collect rent, earn salaries, dividends, and obtain financial resources on site, and share more industrial value-added benefits.At the same time, idle homesteads or houses can also be transformed into health care small courtyards, combined with the second residence that the market just needs to create for urban families to return to the garden and enjoy the shared farm lifestyle, and equipped with a separate space of “small vegetable garden, small orchard, and small garden”.In fact, operating a leisure farm or a rural homestay alone is not a ‘quick money making’ industry, and it is difficult to sustain profitability. Only by finding entry points, engaging in cross-border integration, and enriching business formats can we go further.It is undeniable that with the multiple support of consumption upgrading, market sinking, and favorable national policies, rural tourism has ushered in a “qualitative” leap. The combination of farms and homestays is definitely the gateway to “agricultural real estate” and will usher in a new era of development.